The client needed a website that would clearly present the scope of therapy, explain the course of the visit, and make initial contact easy. We made sure that right on the homepage it is clearly communicated what the practice offers and what issues patients can bring forward.
The second goal was to build trust without unnecessary embellishments. That is why we prepared a complete set of content describing Izabela Dragan’s approach, professional experience, and specific therapy methods, such as manual therapy, dry needling, kinesiotaping, scar therapy, manual lymphatic drainage, shockwave therapy, ultrasound, and foot reflexology.
The website also needed to be practical for daily use. We organized the structure around the most important patient questions: who the specialist is, what a visit looks like, what therapies are available, and how quickly the practice can be contacted by phone or email.
- We prepared all the texts for the website
- We organized the therapy offer into clear sections
- We described the first visit step by step
- We highlighted the contact details and an easy contact path
- We designed the site in 3 display versions – computer, tablet, mobile phone
- We ensured a consistent, calm image suited to the healthcare industry
The result is a clear service site that organizes the practice’s offer and helps patients decide to reach out faster.
