DEKO STYL needed a store that would organize its extensive range of flexible facade claddings and make it easier for customers to choose the right product. In the previous layout, the offer was less clear, and the products required better division according to application, format, sales method, and installation accessories.

We designed the store to guide the customer through the entire decision-making process: from choosing a category, ordering a sample, all the way to purchasing the right product in the appropriate sales unit. The store supports different types of products sold by m², unit, package, and m³, as well as allows setting minimum purchase quantities where this is required by the product specifications.

The most important element was presenting the offer in a way that is understandable for the customer and convenient for store staff. The products were divided into standard colors and custom colors, and each variant can have its own mini gallery, allowing for a more detailed display of the texture, shade, and effect of the product in practice.

What we implemented:

• We organized the chaotic offer and divided it into clear product categories
• We designed custom category pages tailored to the product selection process
• We implemented various sales units: m², pcs, packs, and m³
• We added the ability to specify minimum purchase quantities for selected products
• We implemented sample sales so that the customer can check the color and texture before purchase
• We prepared extensive product pages with variants, mini galleries, and technical information

The result is a store that significantly improves the clarity of the offer, shortens the path to purchase, and handles the sale of technical products in a way that matches the reality of the construction industry.